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Product Development & Market Position

The successful development and introduction of new, and the improvement of existing, products has a significant impact on the profitability and growth of the business. That value proposition -- turning labor, material and know-how into marketable products – drives your profit engine. Whether that process is a unique product or product attribute, or a new or enhanced process, that uniqueness and its successful development and implementation will have a major impact on your profitability and market position.

What drives your market position?

  • Are you the low cost producer for your market segment? If all you compete on is price, are you supplying from Asia and Eastern Europe, or do you have a distinctive North American advantage?
  • Do you offer a product feature that gives you an advantage in performance?
  • Can you implement rapid changes in your product and/or process to address changing use requirements?

    Companies with a technology / product / process differentiator have a higher rate of return than their competitors. Technologies which give you shorter time to market, unique products, faster production rates and/or cycle times, increased yield, lower scrap – all of these lead to an improved market position. However, the organization and management of that product and/or process development process is critical, because it does not happen on its own. You need to:

  • Define what new / upgraded products are needed to keep your leadership position in your market, or become a leader.
  • Evaluate whether you have the in-house capability to develop these new products.
  • Decide whether in-house capability is adequate or you need to license / purchase it.
  • Manage it effectively.

    What JP-MC Can Offer to You
    Our technical expertise can help you look at your system of product and process development, measure it, evaluate it and enable you to decide what actions you must take. We help you decide if you have the capability needed, improve your in-house capability, license or buy the capability, etc.

    Our Successes – Associates of JP-MC
    We have experience with the development and implementation of a wide variety of products and manufacturing processes, through which at various times we have attained top five share positions in industry sectors in North America and in Europe.



    Please click here to complete the Request for our Services and we will respond promptly to your inquiry.